Picture: Attendees from our last workshop.
DATES: MARCH 14, 15, AND 16
Picture: Attendees from our last workshop.
DATES: MARCH 14, 15, AND 16
Learn the 7-Figure Marketing Method Matt used to scale 4 large group training gyms to to over a million dollars. This method worked to scale 2 gyms to over 1,000 members in less than 18 months.
Learn how to easily generate 100+ motivated leads per month that are ready to do business with you.
Learn the best practices for following up with leads and turn them into trial memberships. (plus how to turn every lead into two with no extra effort).
Learn how to ethically close trials into members even if you have no sales skills.
Learn 10+ tried and true strategies that still work today to generate 50 new members in less than 90 days
Learn our group close strategy to convert 60-70% of trials without having to do traditional 1-on-1 sales
Learn what it actually takes to win in the fitness business that no one is teaching.
Learn our onboarding and orientation process that will save you 10-20+ hours a week trying to sell and turn trials into believers.
Learn our trial conversion process to consistently converts 60-70% across all our locations.
Learn what it takes to create a world class training experience for your members. No matter what type of group training you do everything you we teach will apply to your model.
Learn our proprietary nutrition and challenge system that has helped over 325 of Matt's members lose over 50 pounds and nationwide has helped clients lose over a million pounds.
How to systematically create a product of one that makes your clients stay, pay, and refer. When your team masters this you will never have to worry about how to get another client again.
Learn how to maximize clients LTV by providing real value that solves your clients problems so you don't feel like you are nickel and diming them to death to meet your profit goals.
How to create a compelling vision and mission for your team.
How to recruit and hire the best talent in your area.
How to build a world class internship so you never have to worry about hiring again.
How to onboard your team members and turn them into what we call FIRE BREATHING DRAGONS in 6-weeks or less
How to create a feedback culture that develops your team members into A PLAYERS.
The key things you need to do weekly, monthly, quarterly, and yearly to effective lead and develop your team.
The 5 keys to team member retention.
How to scale to multiple locations without burning out or losing control of your product.
The mindset needed to succeed in the fitness industry for a decade plus.
Learn WHAT NOT TO DO. One of Matt's biggest mistakes costs him over a million dollars a year in profit.
Learn the 7-Figure Marketing Method Matt used to scale 4 large group training gyms to to over a million dollars. This method worked to scale 2 gyms to over 1,000 members in less than 18 months.
Learn how to easily generate 100+ motivated leads per month that are ready to do business with you.
Learn the best practices for following up with leads and turn them into trial memberships. (plus how to turn every lead into two with no extra effort).
Learn how to ethically close trials into members even if you have no sales skills.
Learn 10+ tried and true strategies that still work today to generate 50 new members in less than 90 days
Learn our group close strategy to convert 60-70% of trials without having to do traditional 1-on-1 sales
Learn what it actually takes to win in the fitness business that no one is teaching.
Learn our onboarding and orientation process that will save you 10-20+ hours a week trying to sell and turn trials into believers.
Learn our trial conversion process to consistently converts 60-70% across all our locations.
Learn what it takes to create a world class training experience for your members. No matter what type of group training you do everything you we teach will apply to your model.
Learn our proprietary nutrition and challenge system that has helped over 325 of Matt's members lose over 50 pounds and nationwide has helped clients lose over a million pounds.
How to systematically create a product of one that makes your clients stay, pay, and refer. When your team masters this you will never have to worry about how to get another client again.
Learn how to maximize clients LTV by providing real value that solves your clients problems so you don't feel like you are nickel and diming them to death to meet your profit goals.
How to create a compelling vision and mission for your team.
How to recruit and hire the best talent in your area.
How to build a world class internship so you never have to worry about hiring again.
How to onboard your team members and turn them into what we call FIRE BREATHING DRAGONS in 6-weeks or less
How to create a feedback culture that develops your team members into A PLAYERS.
The key things you need to do weekly, monthly, quarterly, and yearly to effective lead and develop your team.
The 5 keys to team member retention.
How to scale to multiple locations without burning out or losing control of your product.
The mindset needed to succeed in the fitness industry for a decade plus.
Learn WHAT NOT TO DO. One of Matt's biggest mistakes costs him over a million dollars a year in profit.
In just 7 years Matt went from living in his Grandma’s basement $100,000 in student loan debt after getting his masters degree in exercise physiology to opening 10 locations without him doing any of the day to day operations. 4 of those locations were million dollar locations and in total Matt’s locations have done over $46,000,000 in sales. Not bad for someone’s whose graduate advisor told him he was too smart to be a personal trainer.
Dustin owns 3 gyms in Southern California called Lead The Way Fitness that do well over 7 figures and also runs a 7 figure lead follow-up and sales agency for gym owners called Gym Reinforcements. Dustin is a sales and leadership expert with over 20 years of experience in the fitness industry.
In just 7 years Matt went from living in his Grandma’s basement $100,000 in student loan debt after getting his masters degree in exercise physiology to opening 10 locations without him doing any of the day to day operations. 4 of those locations were million dollar locations and in total Matt’s locations have done over $46,000,000 in sales. Not bad for someone’s whose graduate advisor told him he was too smart to be a personal trainer.
Dustin owns 3 gyms in Southern California called Lead The Way Fitness that do well over 7 figures and also runs a 7 figure lead follow-up and sales agency for gym owners called Gym Reinforcements. Dustin is a sales and leadership expert with over 20 years of experience in the fitness industry.
Every workshop we bring in real life operators to share what is currently working in their businesses. You never know who may show up to share their secret strategies and tactics to help you grow your business.
Stepping into the world of Aaron Nash, you're met with more than just grit and vigor. At the forefront, he's the founder of P-Fit, WAYT Nutrition, and Aaron Kelly Wines, each a testament to his unwavering dedication to excellence and innovation. His literary prowess is undeniable, with titles like "Darkside Dichotomy" and the Amazon best seller "Burned" under his belt. Yet, it's the heart of his home where his true passion lies. Amid the hustle, he cherishes the chaos and joy brought by his energetic sons, the steadfast love and incredible work ethic of his wife, and business partner, Kelly.
With over $20,000,000 in total sales since September 2016 and boasting over 400,000 pounds of weight loss at his corporate locations, he has accomplished life changing results for his clients and his team.
His future goals include a P-Fit in every state and WAYT Supplements in over 10,000 gyms and stores nationwide.
How we add 13-18% per location in additional revenue and pay our rent with supplements. The trainings, Skool systems, and more we have in place. We will also go into how we help gyms across the country do this for FREE as a wholesaler and why WAYT exists. I learned these initial tools from Andy and will expound how we have taken that to our systems company, franchise, and wholesalers wide across the country. Will also cover main pain points with carrying and ordering supplements.
This talk is about the sales and onboarding tactics we use TODAY after 7 plus years of evolving to gather data, sales points, and personalized metrics to ensure the client gets what they want, while we close at a higher rate and develop greater relationships day 1. This is the exact system we use NOW. We will break down the sheets, tools, and Google docs we use to make sure we get the right data, seamlessly and simply across all franchises. Every data point should have a purpose, and I will walk them through the tactics and then offer them copies for free of the information presented.
MATT HAS CHARGED AS MUCH AS $5,000 FOR THIS EVENT. THE FIRST 50 TICKETS START AT JUST $497.
3 DAY ALL ACCESS PASS TO WORKSHOP
LUNCH PROVIDED EVERY DAY
FULL ACCESS TO MATT'S LOCATIONS INCLUDING BEING ABLE TO WORKOUT
ACCESS TO ALL PRESENTATION MATERIALS
3 DAY ALL ACCESS PASS TO WORKSHOP
LUNCH PROVIDED EVERY DAY
FULL ACCESS TO MATT'S LOCATIONS INCLUDING BEING ABLE TO WORKOUT
ACCESS TO ALL PRESENTATION MATERIALS
RESERVED FRONT ROW SEATING
VIP DINNER AT MATT'S HOUSE AFTER NIGHT 3
2-MONTHS OF THE FITNESS EMPIRE MASTERMIND INCLUDED WITH PURCHASE ($4,000 VALUE). STARTS AFTER THE EVENT SO YOU CAN IMPLEMENT EVERYTHING TAUGHT RIGHT AWAY. NO OBLIGATION TO STAY ON AFTER THE 2-MONTHS.
1-ON-1 PRE CONFERENCE COACHING CALL WITH DUSTIN BOGLE ($500 VALUE)
3 DAY ALL ACCESS PASS TO WORKSHOP
LUNCH PROVIDED EVERY DAY
FULL ACCESS TO MATT'S LOCATIONS INCLUDING BEING ABLE TO WORKOUT
ACCESS TO ALL PRESENTATION MATERIALS
RESERVED FRONT ROW SEATING
VIP DINNER AT MATT'S HOUSE AFTER NIGHT 3
2-MONTHS OF THE FITNESS EMPIRE MASTERMIND INCLUDED WITH PURCHASE ($4,000 VALUE). STARTS AFTER THE EVENT SO YOU CAN IMPLEMENT EVERYTHING TAUGHT RIGHT AWAY. NO OBLIGATION TO STAY ON AFTER THE 2-MONTHS.
1-ON-1 PRE CONFERENCE COACHING CALL WITH DUSTIN BOGLE ($500 VALUE)
Dinner with Matt, Dustin, and Guest Speakers on Night Two at a Steakhouse
MATT HAS CHARGED AS MUCH AS $5,000 FOR THIS EVENT. THE FIRST 50 TICKETS START AT JUST $497.
3 DAY ALL ACCESS PASS TO WORKSHOP
LUNCH PROVIDED EVERY DAY
FULL ACCESS TO MATT'S LOCATIONS INCLUDING BEING ABLE TO WORKOUT
ACCESS TO ALL PRESENTATION MATERIALS
3 DAY ALL ACCESS PASS TO WORKSHOP
LUNCH PROVIDED EVERY DAY
FULL ACCESS TO MATT'S LOCATIONS INCLUDING BEING ABLE TO WORKOUT
ACCESS TO ALL PRESENTATION MATERIALS
RESERVED FRONT ROW SEATING
VIP DINNER AT MATT'S HOUSE AFTER NIGHT 3
2-MONTHS OF THE FITNESS EMPIRE MASTERMIND INCLUDED WITH PURCHASE ($4,000 VALUE). STARTS AFTER THE EVENT SO YOU CAN IMPLEMENT EVERYTHING TAUGHT RIGHT AWAY. NO OBLIGATION TO STAY ON AFTER THE 2-MONTHS.
1-ON-1 PRE CONFERENCE COACHING CALL WITH DUSTIN BOGLE ($500 VALUE)
3 DAY ALL ACCESS PASS TO WORKSHOP
LUNCH PROVIDED EVERY DAY
FULL ACCESS TO MATT'S LOCATIONS INCLUDING BEING ABLE TO WORKOUT
ACCESS TO ALL PRESENTATION MATERIALS
RESERVED FRONT ROW SEATING
VIP DINNER AT MATT'S HOUSE AFTER NIGHT 3
2-MONTHS OF THE FITNESS EMPIRE MASTERMIND INCLUDED WITH PURCHASE ($4,000 VALUE). STARTS AFTER THE EVENT SO YOU CAN IMPLEMENT EVERYTHING TAUGHT RIGHT AWAY. NO OBLIGATION TO STAY ON AFTER THE 2-MONTHS.
1-ON-1 PRE CONFERENCE COACHING CALL WITH DUSTIN BOGLE ($500 VALUE)
Dinner with Matt, Dustin, and Guest Speakers on Night Two at a Steakhouse
MATT HAS CHARGED AS MUCH AS $5,000 FOR THIS EVENT. THE FIRST 50 TICKETS START AT JUST $497.
3 DAY ALL ACCESS PASS TO WORKSHOP
LUNCH PROVIDED EVERY DAY
FULL ACCESS TO MATT'S LOCATIONS INCLUDING BEING ABLE TO WORKOUT
ACCESS TO ALL PRESENTATION MATERIALS
3 DAY ALL ACCESS PASS TO WORKSHOP
LUNCH PROVIDED EVERY DAY
FULL ACCESS TO MATT'S LOCATIONS INCLUDING BEING ABLE TO WORKOUT
ACCESS TO ALL PRESENTATION MATERIALS
RESERVED FRONT ROW SEATING
VIP DINNER AT MATT'S HOUSE AFTER NIGHT 3
2-MONTHS OF THE FITNESS EMPIRE MASTERMIND INCLUDED WITH PURCHASE ($4,000 VALUE). STARTS AFTER THE EVENT SO YOU CAN IMPLEMENT EVERYTHING TAUGHT RIGHT AWAY. NO OBLIGATION TO STAY ON AFTER THE 2-MONTHS.
1-ON-1 PRE CONFERENCE COACHING CALL WITH DUSTIN BOGLE ($500 VALUE)
3 DAY ALL ACCESS PASS TO WORKSHOP
LUNCH PROVIDED EVERY DAY
FULL ACCESS TO MATT'S LOCATIONS INCLUDING BEING ABLE TO WORKOUT
ACCESS TO ALL PRESENTATION MATERIALS
RESERVED FRONT ROW SEATING
VIP DINNER AT MATT'S HOUSE AFTER NIGHT 3
2-MONTHS OF THE FITNESS EMPIRE MASTERMIND INCLUDED WITH PURCHASE ($4,000 VALUE). STARTS AFTER THE EVENT SO YOU CAN IMPLEMENT EVERYTHING TAUGHT RIGHT AWAY. NO OBLIGATION TO STAY ON AFTER THE 2-MONTHS.
1-ON-1 PRE CONFERENCE COACHING CALL WITH DUSTIN BOGLE ($500 VALUE)
DINNER WITH MATT, DUSTIN, AND GUEST SPEAKERS ON NIGHT TWO
The workshop will be held at Matt's 15,000 SF headquarters in Grand Haven, Michigan. The event will take place in Matt's learning center. The benefit of doing at Matt's location is you can see the gym in action and be able to participate in sessions if you desire before, during, and after the workshop,.
The workshop will be held at Matt's 15,000 SF headquarters in Grand Haven, Michigan. The event will take place in Matt's learning center. The benefit of doing at Matt's location is you can see the gym in action and be able to participate in sessions if you desire before, during, and after the workshop,.
All sales are final. If you are unable to attend the event for any reason you will be able to attend future Domination Workshop at no charge.
We have had over 271 attendees and have never had to provide a refund. If after attending the event if you don't feel like you can 10X your investment with the information provided in the next 90 days simply ask for a refund.
The event schedule is as follows.
Thursday, March 14: 9am-6pm.
Friday, March 15: 9am-6pm.
Saturday, March 16: 9am-6pm
VIP DINNER: Saturday, March 16 at Matt's House from 7pm-9:30pm
There will be lunches provided each day. Please make sure to bring snacks to hold you over throughout the day.
If you purchase a VIP Ticket you will have dinner at Matt's house on night 3.
The location is at Matt’s headquarters in Grand Haven, Michigan. The address is 1309 S Beacon Blvd, Grand Haven, MI 49417. The gyms name is Tranzform Fitness.
The airport you should fly into is Gerald R. Ford International Airport code GRR which is located in Grand Rapids, MI.
Grand Haven is an easy 45 minute drive from the Grand Rapids airport. It is recommended to rent a car. Getting an Uber to Grand Haven is typically reliable but getting from Grand Haven back to Grand Rapids is not.
The hotel we recommend is the Best Western in Grand Haven as it’s less than a half mile down the road from our gym. There is not a discount on the rooms. Please book with the hotel directly.
Address: 1525 S Beacon Blvd, Grand Haven, MI 49417Phone: (616) 842-4720
Copyright 2024
Copyright 2024